100% PURE

Cocoa butter lipsticks. Coffee bean eye creams. Blush infused with fruit pigments. There’s something rich and luxurious-sounding about these beauty and skincare products. But the fact is: rich, creamy, or yummy-sounding formulas go beyond self-indulgence.  An increasing number of people are starting to care about what they are putting on their bodies just as much as they worry about what they are putting in their bodies. Why wouldn’t we want beauty products packed with aloe and acai pulp, instead of formulas with added synthetic chemicals? To make a case for natural ingredients in makeup and skin care products, let’s take a look at some of the benefits of coffee beans in eye cream, foundations infused with fruit pigments, and lipsticks made with cocoa butter. You can decide if these are the types of beauty products that you can get behind.  Goodbye, Puffy Eyes Drinking a good-old cup of coffee perks you up in the morning. Believe it or not, you can als...

If you’re heading out for the day, it’s not necessary to fill your makeup bag to the brim with every single beauty product you own, unless you know for sure you’ll need every single item in there. The more likely scenario is you only need a handful of makeup bag essentials to look great on the go. Here’s a short list of “must-haves” every woman should carry: Powder Your Nose Choose a nice, lightweight face powder to absorb any annoying shininess that may come up during the day. Look for a natural foundation with­­ organic foundation ingredients, such as aloe juice, to hydrate and protect skin.The formula should also contain antioxidant-rich fruit and vegetable pigments and work to effectively absorb oil while also blending nicely onto your face, giving you a camera-ready complexion. You should be able to use a powder foundation on its own or over a tinted moisturizer. Just be sure to choose a shade that truly matches your skin tone. Conceal If You Need To T...

Hopefully by now spring has sprung in your part of the country, which means if you’ve been hibernating over the winter, it’s time to come out of the den. Our faces are ready to shed their dry, dead skin cells and let their natural beauty come through. Are you ready? Let’s look at four ways to get your skin prepared for another adventure-filled spring and summer. Extra Exfoliation It’s nice to start the season with a fresh face that’s been properly pampered. However, winter probably wasn’t all that kind to your skin, so be sure to get rid of the top layer of old, dry, flaky skin with an exfoliation treatment. As the season progresses, it’s perfectly acceptable to keep up a gentle exfoliation routine a couple times a week to remove the grime, sweat, oil, and sunscreen that are bound to build up over time. Exfoliating will prevent your pores from clogging while ensuring your skin healthily renews itself. Break Up with Breakouts Acne is a common occurrence as your sk...